when companies invest tons into marketing without doing their market research. It's such a waste of money when you're watching a kids show and you see a commercial for a product that caters to seniors!
What were they thinking? Why couldn't they target their audience a little bit better?
I think it's important for any company to target their marketing efforts and in order to do that they really need to know who buys their product and what demographic they need to market to.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment