My marketing background has always been pretty extensive. I've worked on both parts of the spectrum including selling advertising and being the Marketing Director that purchases advertising.
I've worked with print advertising and radio. I've always prided myself in producing a really good finished product that was effective for the organization.
I've never worked with television or commercials. I'm guessing that it's a much different type of advertising because there are so many parts of it.
One thing that you have to know about is hd stock footage. Basically, that's the same type of idea as clip art in print advertising.
AlwaysHD.com offers a huge selection of footage for firms that are looking to make a commercial. When you think about it...it probably costs much less to get stock footage than it is to shoot your own!
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